Stakeholder Map

Concert Ticket Sale

The Seat Goes to Whoever Has the Bot

Building Brand Atmosphere Through Color & Typography
A ticket goes on sale. Within minutes, it is gone. Within hours, the same ticket reappears on a resale platform at a price most fans cannot afford.
This map looks at who is involved in that process, what each party wants, and where the money actually goes. The situation here is a general sale concert in Taiwan with no ballot, no real-name system, and nothing stopping a bot from buying faster than any human can. Before general sale even opens, part of the seats has often already gone to fan club members, credit card holders and PR allocations.

WHERE THE TICKET ACTUALLY GOES

This map traces the distance between a ticket being released and it reaching someone who actually wanted to be there.
What stands out most on this map is how many actors have no reason to do anything differently.
The platform earns a fee from every transaction, fan or bot. The organizer sees a sellout and calls it a success. The agency receives its guarantee and moves on to the next show.
None of them need to fix anything. Because fans, no matter how frustrated, will keep trying. The same devotion that makes someone a fan is what makes them come back to a broken system, pay inflated prices, and absorb an experience that was never designed with them in mind.

The fan’s loyalty is the reason nothing changes.

THE GAP

There is one actor with enough power to actually shift how this works. The agency decides ticket volume, chooses partners, and sets terms. It could demand a ballot. It could require real-name registration. It could make the process fairer.
It just never had to. Because the seats fill up anyway.